
ClassApart Jewellery Campaign Reel & Photoshoot
A social media campaign for Kalamandir Jewellers, featuring jewellery reels and photoshoots that highlight premium collections through visual storytelling with models in Udaipur.
[Client]
Kalamandir Jewellers
[Year]
2023
[Services]
Concept Development, Visual Storytelling, Jewellery Photography, Reels Production, Styling, Direction, Editing, Post-Production
[Category]
Social Media
Cinesta created the #ClassApart social media campaign for Kalamandir Jewellers a visually rich jewellery promotion designed to showcase the brand’s elegance and collection diversity.
The campaign featured reels and still photography, shot with three professional models against the regal backdrop of Udaipur. Each piece was highlighted with cinematic attention, blending jewellery aesthetics with cultural storytelling.
Collections featured included:
- Rishta Collection– timeless designs symbolizing relationships and celebrations.
- Indo Italia Collection – fusion jewellery combining Indian craftsmanship with European finesse.
- Antique Collection– heritage pieces that embody tradition, artistry, and luxury.
The campaign was tailored for digital platforms Instagram reels, Facebook posts, and other promotional uses balancing aspirational lifestyle visuals with close-up product shots. The final assets captured both the intricacy of craftsmanship and the emotional connect of jewellery, successfully engaging audiences and strengthening Kalamandir Jewellers’ brand identity online.
Snaps From the Project
“Cinesta beautifully presented our Rishta, Indo Italia, and Antique collections with storytelling and elegance. The #ClassApart campaign captured the premium spirit of Kalamandir Jewellers perfectly.”
Chahat Shah - Kalamandir Jewellers